Eras Tour: Taylor Swift’s Record-Breaking Campaign
Taylor Swift
The most ambitious tour rollout in history, turning nostalgia into a billion-dollar experience
📊 $1B+ gross
📊 cultural phenomenon
4
Singles
6mo
Duration
15M+
Peak Streams
5M+
TikTok
#1
Billboard 200
0
Events
0
Phases
Use this blueprint as your starting point—adjust dates, swap singles, and customize each phase.
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ACT I
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Phases
Use this blueprint as your starting point—adjust dates, swap singles, and customize each phase.